Engrave and Save: Exploring Risky Trends


In this episode of “Lattes and Lasers,” we explore the world of laser maker trends. From personalized keychains to intricate cutting boards, the industry offers a plethora of opportunities and challenges.

Discover the benefits of embracing trends, from increased visibility to expanded market reach, while acknowledging the risks of following the crowd. Learn how to strike a balance between innovation and authenticity by infusing each creation with a unique spin.

Explore strategies for standing out in a crowded marketplace, including building a strong brand identity and fostering meaningful connections with customers. Gain valuable insights into thriving in the dynamic landscape of laser crafting, whether you’re a seasoned crafter or a budding entrepreneur.

What we’re drinking

This week we’re drinking Counter Culture’s Big Trouble blend, which is described as a blend that “delivers nutty, caramel, and chocolate flavors that are easy to love. Sourced from sustainable producers across the globe, this medium-dark roast blend is expertly roasted to ensure a consistently exceptional brew every time. Striking the ideal balance between sweet flavors and a satisfying medium body, it’s no wonder Big Trouble is our best-selling blend.”

Listen to this week’s episode

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